Description

Finding and tapping into the right customer pool is a process demanding time & commitment. Keeping a customer's interest long enough for an initial and repeat sale requires a well-timed strategy. Referrals, digital content, SEO, networking, and face to face contact are ALL a part of building a pipeline of leads. Topics • Sales Funnels • Marketing Channels • Balancing revenues and relationships Come and learn proven strategies for identifying & generating sales leads. You’ll also leave with an effective plan for maintaining contact with potential and existing customers. - Tools for tracking potential customers & staying connected with existing ones. - Creating inbound & outbound approaches to maximize sales opportunities - Building habits that lead to long term success. At the end of the workshop, you will assess your lead generating & follow up strategies to identify your potential market share and determine your capacity to 1. consistently generate revenue and 2. successfully compete with your current business model. Please Note - THIS IS A HANDS-ON WORKSHOP! Come prepared to review your current approach and make adjustments based on meeting your sales goal. Homework assignments should be completed to increase the impact of each workshop.